Fashion's Biggest Night with dunhill

dunhill · New York · September 2021
VIP Relations · Media Relations · Project Management

dunhill dressed actor Josh O'Connor for the Met Gala's Costume Institute benefit — with the brand's own team grounded by Covid travel restrictions.

I managed the full media relations campaign and the entire on-site operation in their absence: groomers, tailors, stylists, car services, florals, and day-of coordination. The press strategy was built around a single transatlantic story strong enough to carry the moment.

Result: a standalone feature on GQ Online — Dunhill and Connor McKnight Forged a Transatlantic Partnership to Make Met Gala History — plus coverage across Vogue, Town & Country, Vanity Fair, Highsnobiety, and Paper.